In need of help to tackle those important marketing projects or your day-to-day needs? With two decades of experience and expertise, Lisa Michaels of Cascade Creative Marketing and Communications can step in and hit the ground running. My areas of expertise include marketing services such as:
- project management
- writing, editing and proofreading
- strategic marketing and communications
- print production and publication management
- corporate communications
- public and media relations
- direct mail and event management
- social media marketing
Underlying all these marketing tactics is writing – it is central to every single tactic that you choose to implement. Your message should flow effortlessly from one piece to another to ensure a consistent marketing message. I have written hundreds of marketing pieces, including:
- brochures and catalogues
- direct mail letters and postcards
- newsletters and enewsletters
- websites and individual webpages
- articles in industry publications
- reports and white papers
- press releases and public service announcements
- social media postings
- and many more
And don’t forget about proofreading! Typos and errors in your material indicate to a potential customer that you may be sloppy in other areas. Don’t lose credibility – ask me to proofread a sample piece at no charge.
I am professional, meticulous, deadline-driven, budget-conscious and image-savvy. I have a broad background in marketing and communications, with more than two decades of experience in both the public and private sectors. And I have the connections to other industry professionals to help get the job done, including graphic designers, printers, programmers, photographers and more.
At Cascade Creative, I believe in clear, crisp communication, integrity and openness, and enjoying what we do – and we like to work with clients who feel the same.